Rotterdam, NL
+31 6 37 33 65 49


Mproved makes early stage startups investable
When founders of a early stage startup want to raise funds in a series A funding round, founders needs to provide proof that the startup can grow into something bigger. Founders need to be able to show validation of customer needs, proof of concept and early traction.


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Our area of expertise:
Identifying high risk assumptions in the current business model
Defining a strategy to reduce market risk effectively and efficiently
Planning and executing customer interviews
Gaining customer insights by analyzing customer interviews
Helping entrepreneurs in determining when and how to pivot



Mproved is specialized in decreasing startups’ market risk.


Mproved was founded by Daniël Maas on 1st of january, 2018.